Other brands
Other brands
Fit Guide
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List of all product categories:
1. Underwear - all underwear ranges (Elite II, Paradise Pocket, Tactical II, Endurance, Classic), fits (Standard, Athletic, Longer), styles (boxer brief, trunk, brief, boxer) and fabrics (Re:Luxe, Compression, Luxe) are considered the same product category.
Intimate items such as underwear and socks cannot be resold once worn due to hygiene and health code policies. Because of this, we can only process a refund for 1 pair of underwear and socks that have been taken out of their packaging only if you order 1 pair. But don't worry, we have a very accurate fit guide that usually gets it right the first time. When ordering 2 or more pairs, neither gets a free return or exchange.
2. Performance Dress shirt and the Performance Short Sleeve Button Up in all styles, fits and fabrics are considered the same product line
3. Essential V Neck and Crew Neck in all styles, fits and fabrics are considered the same product line
4. AirWeight undershirt - High V and Deep V are considered the same product line
5. All socks in any fit or style are considered the same product category
6. Contender Training Shorts and Heavyweight Training Shorts are considered the same product line
7. The Limitless Performance Chino
A true pique knit polo, upgraded with performance
The Reign polo is a perfectly tailored athletic fit shirt that shows off the shoulders and arms and tapers at the torso - perfect for after-hour drinks, the weekend and the times you just want to ditch the sleeves.
Most performance polos aren’t actually polos - they’re glorified gym t shirts with thin, flimsy fabric and a collar sewn on. We set out to build a true pique knit polo that looks like a classic polo, performs like your athletic gear and doesn’t have the synthetic, out-of-place shine that most performance wear has.
We started from the ground up by engineering a custom pique knit fabric that’s made the way traditional polo fabrics are made. Then, we enhanced the fabric with high-performance yarns that deliver peak performance - wrinkle-resistant and low maintenance, UPF 50+ sun protection, dry to the touch, prevents sweat from showing through the outside, sweat-wicking, quick-drying, 360° stretch, and a softness that gets softer with every wash.
The result is a sturdy and substantial polo with hidden tech.
All of our garments are easy care: wash on cold and hang to dry - that's it
No ironing necessary, but if desired, set the iron to very low heat and place a towel between the iron and the shirt. Do not let the fabric come into direct contact with the iron.
Do not dry clean
Do not bleach
So easy, you won't need to call mom for help.
She'll be so proud.
We engineered the Reign Polo fabric using traditional pique knitting techniques for a classic polo look, but enhanced it with 100% high-performance polyester yarns that deliver peak performance. This is the way polos are meant to be made.
Available for pre-order. Ships end March. Reserve it now to get first dibs!
What makes premium apparel premium? Is it the quality of the fabrics, materials and designs, or is it artificially inflated prices?
What makes premium apparel premium? Is it the quality of the fabrics, materials and designs, or is it artificially inflated prices?
Because these businesses prioritize making more money for themselves and their shareholders rather than delivering more value to their customers. This leads them to spend more money on marketing to sell an “aspirational lifestyle”, bolster their margins by lowering product quality and cutting costs, and create a false sense of exclusivity to justify their high prices. How else can you convince someone to spend more money on clothes that have fewer features, less performance, and ultimately less comfort?
This inspired the creation of All Citizens and our lofty mission of democratizing comfort. We set out to make premium products at more accessble prices with sustainability and social impact at our core.
We’re pursuing a more utilitarian and spartan approach to retail - no inflated prices because of “brand”, no discounting games or waiting around for coupons - just better products at better prices all year ‘round.
Welcome to better retail.