FINAL SALE - Paradise Pocket™ Boxer Brief - Standard Fit
Want to know a secret?
A high performance ball pouch underwear for men that provides unparalleled comfort by separating your “boys” from your thighs. No more awkward sumo squat or elongated side step - just life-changing comfort and adjustment-free days.
We used a custom built high performance microfiber to make this ball pouch underwear more luxurious, durable, breathable, sweat-wicking, quick-drying, stretchy, incredibly soft, anti-odor and anti-chafing. To push breathability even further, we added mesh Breathe Zones for more airflow and uncompromising ventilation where you need it most. Bye, swamp crotch.
This pair packs all the features you need for work, sweat, play and everything in between (because you’ve got better things to do than remembering to pack an extra pair): Grip Thighs that never ride up or bunch, a horizontal fly for a more natural movement when nature calls, reinforced stress points for extra durability to last for years, and 15+ other smart features for more comfort, performance and durability.
Free US Shipping when you order $65 or more
All of our garments are easy care: wash on cold and hang to dry - that's it
Do not iron
Do not dry clean
Do not bleach
So easy, you won't need to call mom for help.
She'll be so proud.
Fabric: 90% polyester, 10% spandex
Pinch to zoom
Breeze through your day in
comfortable, adjustment-free underwear
that was designed
to move with you
Here’s a secret most brands don’t want you to know
What makes premium apparel premium? Is it the quality of the fabrics, materials and designs, or is it artificially inflated prices?
Most premium apparel brands sell basic underwear for +$30 and dress shirts for +$120 when they cost a fraction to make. And you may have noticed that these same brands used inflation and rising costs as cloud cover to raise their prices 15 - 30% despite the actual inflation rate being considerably lower.
But why?
Because these businesses prioritize making more money for themselves and their shareholders rather than delivering more value to their customers. This leads them to spend more money on marketing to sell an “aspirational lifestyle”, bolster their margins by lowering product quality and cutting costs, and create a false sense of exclusivity to justify their high prices. How else can you convince someone to spend more money on clothes that have fewer features, less performance, and ultimately less comfort?
Create artificial exclusivity that they expect customers to pay more for
No brand recognition ‘surcharge’
We believe in pricing at the true value of the product - customers first, always
Guess who’s paying for all that? (Hint: it’s you)
Fancy packaging that just gets thrown out immediately anyways
These practices raise their product prices and benefit their bottom line, and their customers are stuck footing the bill
Lease prime real estate in malls across the country
Tons of discarded inventory from last season
Streamlined return policy with return rates 10 times lower than the industry average
Rather than keep these savings, we pass them back to you in the form of lower prices
Opt for cheaper materials to reduce costs and increase margins
Rarely pass down savings from economies of scale to customers
Work with expert craftsmen
No production shortcuts
This all adds to our production costs but it also results in best-in-class products, and we wouldn’t have it any other way.
This inspired the creation of All Citizens and our lofty mission of democratizing comfort. We set out to make premium products at more accessble prices with sustainability and social impact at our core.
We’re pursuing a more utilitarian and spartan approach to retail - no inflated prices because of “brand”, no discounting games or waiting around for coupons - just better products at better prices all year ‘round.
Welcome to better retail.
